BackPrep Life Nutrition

Privacy Policy

Prep Life Nutrition

Effective Date: April 14, 2026  ·  Last Updated: October 14, 2026

1.

Introduction

Prep Life Nutrition ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our meal preparation services, nutrition consultation program, and related communications — including SMS notifications and proof-of-delivery photo capture.

2.

Information We Collect

We collect the following personal information to process and deliver your orders:

  • Full name (first and last)
  • Email address
  • Phone number
  • Delivery address, geographic coordinates, and delivery instructions you provide, including access codes and safe-drop directions (for fulfillment and routing)
  • Dietary restrictions and preferences
  • Order history, preferences, payment references, and gift card or offer redemption records; card payment details are handled by our payment provider
  • Portal account and verification information, saved delivery details, and household recipient names you provide
  • Proof-of-delivery photos (captured at your delivery location by our driver)
  • Health and body metrics, wellness goals, dietary needs, and consultation notes — collected only when you opt into our nutrition consultation program and provide digital consent
  • Digital consent signature and timestamp (nutrition consultation clients only)
  • Lead and inquiry data submitted through our consultation intake form at /start (name, phone, email, goals, dietary notes)
  • Client portal health tracking data — check-ins, workouts, water intake, weight entries, and macro logs submitted voluntarily in the My Journey portal
  • Consented website activity — page visits, button clicks, device type, referrer source, and an opaque session identifier. Activity is initially anonymous and may be linked to your customer profile after verified portal sign-in
  • AI-assisted analysis and recommendations based on the information relevant to the feature you use, as described below
  • Customer-service SMS and email conversation content, sender and recipient details, delivery status, and information you send when asking for support
  • Private meal-feedback ratings, optional dish choices and comments, invitation records, and promotional reward issuance and redemption history
  • For optional device notifications, notification registration identifiers, device or browser information needed to deliver them, and notification preferences
3.

How We Use Your Information

We use the information we collect for the following purposes:

  • Processing and fulfilling your meal prep orders
  • Sending transactional SMS notifications about your order status (preparation, delivery, and fulfillment updates)
  • Managing your customer profile and dietary preferences
  • Providing wellness coaching and nutrition consultation services
  • Planning delivery routes to your address
  • Capturing and storing proof-of-delivery photos to confirm successful fulfillment
  • Improving our services and menu offerings
  • Responding to customer-service conversations, collecting voluntary private meal feedback, and administering earned promotional rewards
  • Delivering optional device notifications after a separate device opt-in; this is not SMS consent or analytics consent
4.

SMS Communications

We send SMS messages only with explicit, affirmative consent for the destination mobile number. Opt-in is available through the dedicated SMS page, consultation intake, and supported checkout or portal preference controls. Providing a phone number or creating an account does not by itself authorize text messages. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for assistance. Consent is never a condition of purchase.

Opt-In Method 1 — Dedicated SMS Opt-In Page

Customers may opt in at /sms-opt-in. On that page, users enter their mobile number and check an unchecked-by-default preference checkbox displaying the following statement. A submission alone is not proof of control of the number; positive sending consent requires a supported verified account or messaging flow.

I agree to receive SMS messages from Prep Life Nutrition about order status, account alerts, nutrition program notifications, weekly menus, loyalty offers, and invitations to give private meal feedback with a promotional dessert reward. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for assistance. Mobile information and SMS consent will not be sold or shared with third parties or affiliates for their marketing purposes. Consent is not a condition of purchase. Submitting this preference does not by itself verify ownership of the mobile number.

Opt-In Method 2 — Consultation Intake Form

When submitting a free consultation request at /start, users may optionally provide their mobile number and check an unchecked-by-default checkbox explaining the message program, rates, STOP/HELP instructions, and voluntary consent. Opting in to SMS is entirely optional and does not affect the consultation request.

What Messages We Send

Depending on the scope of your recorded consent, our message programs include:

  • Order status updates — order received, meals being prepared, out for delivery, delivered
  • Loyalty milestone notifications (e.g., 5th order, 10th meal, ordering streak)
  • Monthly health summary alerts for clients enrolled in our nutrition coaching program
  • Follow-up messages for individuals who submitted a consultation request and opted in
  • Weekly menu announcements and loyalty offers where the recorded consent covers those messages
  • Private meal-feedback invitations, rating replies, and an offered promotional dessert reward; participation and a positive rating are not conditions of purchase

Message eligibility depends on the consent recorded for your verified mobile number and the scope presented when you opted in. Publishing a revised policy or submitting an unverified preference does not expand earlier consent. Changing your phone number does not transfer consent to the new number.

No Sharing of SMS Consent

Mobile numbers and SMS consent are not sold, rented, or shared with third parties or affiliates for marketing purposes.

Limited Use

Phone numbers may only be shared with service providers (such as Brevo) strictly for the purpose of delivering SMS messages on our behalf.

Opt-Out and Help

You can opt out of SMS notifications at any time by replying STOP to any message you receive from us. Reply HELP for assistance, or contact us at hello@preplifenutrition.com. The /sms-opt-in page records opt-in; it is not an unsubscribe form.

5.

Nutrition Consultation Data

When you voluntarily participate in our nutrition consultation program, we collect health-related information including body metrics, wellness goals, dietary needs, and consultation notes. This data is collected only after you provide explicit digital consent, and is used solely for:

  • Delivering personalized wellness coaching and meal planning recommendations
  • Generating sample meal plans based on your nutrition targets
  • Tracking your progress across consultations

Nutrition consultation data is not sold. Authorized coaching staff use it to provide your service; relevant information may also be processed by service providers for supported AI-assisted features, as described in the AI section below. Your digital consent signature, timestamp, and IP address are stored as a record of your consent. You may request deletion of your consultation records at any time by contacting us.

6.

Proof-of-Delivery Photos

A driver may capture a photo at your delivery location to confirm successful fulfillment. Access is limited to authorized fulfillment staff and providers processing fulfillment notifications. Our delivery-photo retention policy is 30 days after delivery.

7.

Information Sharing

We do not sell, trade, or rent your personal information to third parties for marketing purposes. Relevant information may be processed by providers supporting payments (Square), SMS (Brevo), email delivery, address verification and routing (Google), hosting, and AI features (OpenAI). Access is limited to what is needed for the requested service. Delivery photos may be included in fulfillment notifications. SMS consent is not shared with third parties or affiliates for their marketing.

Authorized staff may access relevant customer-service conversations and feedback to provide support and improve meals. Messaging, connected business email, and notification providers process the content and delivery information necessary for those services. Private feedback is not automatically a public review or permission to publish a testimonial.

8.

Data Retention

We retain your personal information for as long as you are an active customer and for a reasonable period thereafter to fulfill legal obligations and resolve disputes. Our delivery-photo retention policy is 30 days after delivery. If you request deletion of your data, we will remove your information within 30 days, except where retention is required by law.

We may need to verify your identity before releasing or deleting records. Deleting a CRM contact is not the same as deleting all related records. Payment, tax, fraud-prevention, dispute, and consent or opt-out evidence may need to be retained where legally required. We will explain any applicable exception when responding to a request. A photo already delivered to a recipient by email or message may remain in that recipient's own copy; deletion from our systems does not recall a delivered message.

9.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

10.

Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of SMS notifications at any time by replying STOP
  • Request deletion of your nutrition consultation records
  • Request a copy of your data in a portable format
11.

Changes to This Policy

We may update this Privacy Policy from time to time and identify revisions with the "Last Updated" date. Where applicable law requires additional notice or consent for a material change, a date change or continued use alone does not replace that requirement. Policy changes do not by themselves authorize additional SMS messages or new uses requiring consent.

12.

Analytics & Tracking Data

When you accept analytics, we collect first-party website activity including page visits, button clicks, device type, referrer source, and an opaque session identifier. This activity is initially anonymous. After verified portal sign-in, consented activity from that session may be linked to your customer profile to understand your interactions with our services. Submitting an unverified public form does not by itself claim an existing customer profile.

We use this aggregated data to analyze traffic patterns, peak usage times, and conversion rates. We do not use Google Analytics, Facebook Pixel, or any third-party tracking tools. All analytics data is stored in our own secure systems and is never sold, rented, or shared with advertising networks.

13.

Cookies

We use first-party cookies and browser storage for sign-in, ordering, preferences, and optional analytics. Essential service storage is separate from your analytics choice. External payment services and linked shops have their own privacy and storage practices. You can accept or decline our analytics via the banner and reset your preference. For details, see our Cookie Policy.

14.

AI & Automated Data Processing

We use OpenAI's GPT models (a third-party AI service provided by OpenAI, Inc.) to power features including nutrition analysis, recipe recommendations, ingredient substitution suggestions, customer demographic inference, and our internal business intelligence system, Véra.

When supported AI features are used, relevant data may be sent to OpenAI for processing. Recipe analysis uses ingredient lists and quantities. Personalized meal guidance may use calorie targets, wellness goals, allergies, dietary preferences, and selected household recipient or meal-history context. Traffic intelligence uses aggregated counts and patterns. Provider processing is subject to the applicable service configuration and provider terms; we do not represent all AI processing as anonymous.

AI recommendations are estimates and may be inaccurate. They are not medical advice, diagnosis, or treatment. Please avoid entering information that is unnecessary for the requested feature and consult a qualified healthcare professional for medical decisions.

15.

Wellness SMS Communications

In addition to order-status SMS notifications, Prep Life Nutrition may send proactive wellness SMS messages to clients who have opted into SMS communications through the client portal. These include:

  • Milestone celebration messages (e.g., when you reach your 10th or 25th meal order)
  • Monthly health summary notifications summarizing your progress for the prior month
  • Weekly menu publication announcements
  • Private feedback invitations for previously delivered meals, normally on Wednesday around noon Eastern time, with an offered promotional dessert reward for an honest response, regardless of rating
  • Consultation lead follow-up messages (sent once, 24 hours after you submit an inquiry, if you opted in at submission)

All wellness SMS messages are sent only with recorded consent for the exact destination phone number. Changing a phone number does not transfer consent to the new number. You can opt out at any time by replying STOP or contacting our team.

Optional Device Notifications

Where available, staff or customers may separately enable notifications on a supported device or browser. Registration identifiers and preferences are used to route notifications to that device. Device notifications, SMS, and optional analytics have separate controls. You can disable device notifications through the app's available settings or your device or browser permissions. Notifications may appear on a lock screen; avoid sharing a device registered to your account.

16.

Ownership of Aggregate & Derived Data

While individual customer data is handled as described in this Policy, Prep Life Nutrition retains sole ownership of all aggregated, anonymized, and derived data generated through the operation of this platform. This includes, but is not limited to, purchasing pattern insights, retention and lifecycle analyses, menu performance data, delivery route intelligence, and AI-generated nutritional recommendations derived from collective usage.

This aggregate data does not identify any individual customer and may be used by Prep Life Nutrition to improve services, inform menu and marketing decisions, conduct internal business analysis, and develop platform capabilities. It is the proprietary business intelligence of Prep Life Nutrition and may not be reproduced, redistributed, or commercially exploited by any third party without express written permission.

17.

Portal Accounts & Household Recipients

A verified portal account is linked to its customer profile. Saved contact and delivery details may be used for later orders; correcting a profile does not rewrite historical order records. Household recipient names help organize meals and personalized guidance. A shared phone number or email does not itself grant access to another person's portal account. Please use your own verified login and contact us if a household link is incorrect.

18.

External Shops & Services

Links to Make Wellness peptides and supplements, Instagram, or other external services take you to a separate website. That provider controls information you submit there, its cookies, payment processing, and its own privacy and purchase terms. Prep Life meal-order policies do not replace an external shop's policies. Review those policies before purchasing or sharing information.

19.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

Prep Life Nutrition

Email: hello@preplifenutrition.com

Savannah, Georgia

Prep Life Nutrition. All rights reserved.